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Practice Areas

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Intellectual Property

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Advertising

Our Advertising attorneys have extensive experience helping clients navigate the complex legal issues relating to the fields of advertising, marketing and promotions.  We regularly conduct clearances to ensure compliance with the government laws and industry trade group guidelines that apply to the advertising and marketing of consumer goods and services.  We likewise routinely assist clients in complying with the federal and state laws that govern the use of sweepstakes and skill competitions, as well as other types of promotions like rebates, coupons and loyalty programs.  Our litigation practice also extends to all aspects of advertising and marketing disputes.

 

ATTORNEYS:
John B Greenberg
Charla M Claypool
R John Klevorn III
James W Mathis
William A Rearden
Jeffrey R Schwartz
Ravi Sundara

  

REPRESENTATIVE ONGOING TRANSACTIONAL EXPERIENCE:

  • For an international beer manufacturer, we regularly negotiate and draft agreements for advertising arrangements
  • For an international restaurant chain, we likewise regularly negotiate and draft agreements for advertising arrangements
  • We also regularly perform advertising copy clearances
  • We regularly draft or review rules and ancillary materials related to sweepstakes promotions

 

REPRESENTATIVE LITIGATION EXPERIENCE:

  • For an online financial publications vendor, we successfully prosecuted a false advertising claim against a customer that had sought to market our client's products as its own
  • For a hardware products manufacturer, we successfully defended a false advertising claim in litigation brought by competitor

 

ST. LOUIS 911 Washington Avenue St. Louis, MO 63101 TEL 314.231.2800 FAX 314.436.8400
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